PlaceTrends

Geocoding

Spatial Analysis Term Definition and Applications

Geocoding

Geocoding is the process of converting addresses or place names into geographic coordinates (latitude and longitude) that can be used to place markers on a map or perform spatial analysis. This transformation enables the integration of address-based data with geographic information systems.

The geocoding process involves matching input addresses against a reference database of known locations and their coordinates. Modern geocoding services use sophisticated algorithms and comprehensive address databases to achieve high accuracy rates, making location-based services and spatial analysis possible for businesses and organizations worldwide.

Practical Applications

  • Customer location mapping for targeted marketing campaigns
  • Delivery route optimization for logistics companies
  • Emergency services dispatch and response time optimization
  • Real estate market analysis and property valuation
  • Demographic analysis and market research studies

Related Terms

  • Reverse Geocoding
  • Address Matching
  • Coordinate Systems
  • Location-Based Services
  • Spatial Reference

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